Cheesecake Factory Is Launching a Rewards ProgramFoodandwine.com reports that the Cheesecake Factory is launching a rewards program. "Pre-COVID, we were evaluating upgrades and enhancements to our marketing and technology platform, including...Read More

Caesars Entertainment unveiled Caesars Sportsbook, a new way to experience sports betting with a multi-million dollar comprehensive marketing campaign. The culmination of a drive to create a best-in-class sports betting experience befitting the...Read More

Rite Aid has selected dunnhumby as its strategic partner to revamp its price, promotion and loyalty programs. Rite Aid and dunnhumby are utilizing customer data models and consumer-led insights to optimize these investments to improve customer...Read More

The sweeping and large-scale impact of pandemic has caused consumers to reduce their outlets for spending. While some of this scaling back is caused by limited financial flexibility, a lot of it is because customers don’t have many avenues...Read More

The past year reshaped everything about our lives, including how we live, work, and eat. Different brands from across all industries were forced to design new ways of reaching their now home-based customers. Interestingly, fast food restaurant...Read More

Restaurant Brands International Now Fully Loyalty-EnabledPymnts.com reports that following the June announcement of the launch of Popeyes Rewards, Restaurant Brands International (RBI), the parent company of major quick-service restaurant (QSR...Read More

Airstream, maker of the iconic "silver bullet" travel trailer, announced the launch of its new Pottery Barn Special Edition Travel Trailer – a 28-foot Airstream designed in partnership with Pottery Barn, a portfolio brand of...Read More

David's Bridal, the nation's leading bridal and special occasion authority announced new category expansions across all categories including bridal, bridesmaids, occasion, accessories, and newly launched lingerie within its exclusive...Read More

With the battle for share of wallet more fierce than ever, retailers have to ensure that loyalty and commerce programs are performing at a consistently high level. To drive better business outcomes in this competitive environment, retailers...Read More

Here’s our second set of notes from Mobile World Congress 2021, to give you a general update on what we learned from attending various sessions at the event.One particularly interesting session explored the immersive world of AR. One...Read More