The early days of e-commerce ushered in a debate that continues today: Is the future of retail brick-and-mortar stores or digital storefronts? Retailers still wonder if they should lean into one strategy over another, or if they should seek a best...Read More

There is a realization that the focus on customer loyalty is growing considerably amongst brands. From Loyalty360’s perspective, those who do it well have several key traits in common: strong internal focus, aligned goals and vision, the...Read More

Link to Part 1: https://loyalty360.org/Content-Gallery/Daily-News/Best-Practices-for-Revamping-a-Loyalty-Program-%E2%80%93-P It would be easy for brands that have a successful loyalty program in place to simply leave it be and let it do the work...Read More

Dunkin’ to Match $1M Donation to Feeding AmericaDunkin’ will match up to $1M in food donations to Feeding America. The Dunkin’ Joy in Childhood Foundation is doubling its impact on Giving Tuesday by matching up to $1 million...Read More

Marriott Bonvoy travel program is launching Super Bowl LVII experiences on the Marriott Bonvoy Moments experiential platform. The experiences will give NFL superfans exclusive access to the biggest weekend in football. It is all part of Marriott...Read More

Customer engagement is more than a way to gauge how connected customers are with your brand. It’s an umbrella term for the various processes you can use to create and foster customer relationships. The right engagement strategies can...Read More

Kohl’s Launches New Loyalty ProgramKohl’s is replacing its Yes2You Rewards program, which enabled customers to earn points for future purchases, with Kohl’s Rewards, where members earn five percent Kohl’s Cash on every deal...Read More

IHG Hotels & Resorts announced the launch of its exclusive NFT collection through the brand’s InterContinental Hotels & Resorts Luxury & Lifestyle Collection. The 10 exclusive non-fungible tokens are created in collaboration with...Read More

Some things are important to all travelers like value for money and having access to the right variety of travel options to meet their needs.But in our recent survey of members of a travel rewards program offered by a major national financial...Read More

Panera Launches First-Ever MilkshakesPanera Bread is launching a line of milkshakes with three Bakery Shakes, two of which are inspired by Panera’s bakery treats. Panera announced the new menu category Wednesday and will be rolling out the...Read More