Migrating a complex, enterprise-level loyalty platform can be an overwhelming, lengthy, and costly process, deterring—or at least postponing—many large travel brands from re-platforming and updating their loyalty technology and...Read More

eHealth Launches New ePerks Rewards Program Online independent insurance marketplace eHealth announced the launch of its new rewards program initiative, ePerks. The program, which offers free enrollment, provides a myriad of benefits for its...Read More

Chase announced the launch of Chase Media Solutions, the first and only bank-led digital media venture of its kind. The initiative connects Chase’s 80 million U.S. consumers with various brands through personalized offers and cash-back...Read More

Customer acquisition costs are soaring, and businesses are increasingly turning their focus towards retaining existing customers. Studies reveal that acquiring a new customer can be anywhere from five to 25 times more expensive than retaining an...Read More

Papa Johns announced a new platform aimed at elevating the brand for devoted pizza lovers with a promise of better ingredients and pizza. The new platform, Better Get You Some, was created through a partnership with The Martin Agency and...Read More

PetSmart Refreshes Loyalty Program To Meet the Needs of More Pet Owners PetSmart announced it has revamped its loyalty program to offer pet owners more perks when earning points. The pet superstore designed three new tiers for its Treats...Read More

Hasbro and Frito-Lay® Variety Packs are partnering in a campaign to inspire more joy, encouraging family gatherings with better snack choices. The well-known game and toy company and the snacking giant are delivering fun gaming experiences...Read More

Revolving Sushi Bar Concept Pleased with New Rewards Program When citing second-quarter earnings, Kura Sushi USA, a subsidiary of Kura Sushi Inc., expressed satisfaction with its new rewards program. When compared to $43.9M in the prior-year...Read More

Differentiation is key for brands looking to stand out in a crowded market and connect with consumers who are often overwhelmed by the demands of an always-on world. More than ever, consumers want to feel their purchases align with their personal...Read More

Red Robin Gourmet Burgers, Inc. is celebrating its first year of partnership with the Make-A-Wish Foundation by exceeding $1M in donations. Red Robin began the initiative in February 2023, donating 10 cents for every Kid’s Meal purchased to...Read More