In an era where personalized experiences are rapidly becoming the cornerstone of customer loyalty, Steven Galanis and the team at Cameo are creating new opportunities for fans to engage with their favorite talent. As CEO and co-founder, Galanis...Read More

The digital era has deeply transformed how we connect, communicate, and collaborate. But while the tools have evolved, one critical business challenge remains constant: how do we meaningfully engage people? Gallup's recent report...Read More

When Jay Jhun joined Church’s Texas Chicken® three years ago, he stepped into a 73-year old legacy brand with a fiercely loyal guest base—but without a formal loyalty program in place. What followed was a fast-paced, ground-up...Read More

Southwest Airlines Returns as Official SEC PartnerSouthwest Airlines has reaffirmed its role as the Official Airline of the Southeastern Conference (SEC), just in time for the 2025 college football season. The airline is expanding its game day...Read More

Throughout September, Petsense by Tractor Supply is partnering with K9s for Warriors to host a “20th Birthday PAWTY” to celebrate two decades of service to pets and pet lovers across rural America.  As a trusted specialty...Read More

7-Eleven has long been more than a stop for snacks or fuel, it’s a cultural touchpoint woven into everyday routines, from community gatherings to road-ready pit stops. With its new Roll-Up & Refuel™ campaign, the brand is leaning...Read More

Taking a more advanced approach to customer loyalty software allows forward-thinking teams to score relationships, not just transactions. The right relationship scoring activates data to build better customer loyalty programs that resonate across...Read More

MGM Resorts and Playtech Launch Live “Family Feud” Game Show from Las Vegas Casino FloorMGM Resorts International and its technology partner Playtech recently announced the expansion of their groundbreaking “Live from Vegas&rdquo...Read More

The NFL and Microsoft have extended their longstanding partnership, marking the beginning of a new phase focused on artificial intelligence. By integrating advanced tools like Microsoft Copilot and Azure AI, the NFL is enhancing various aspects of...Read More

In this edition of Leaders in Customer Loyalty: Industry Voices, Loyalty360’s Ethan Perry spoke with Jim Sturm, President of North America at Capillary Technologies, about the company’s aggressive growth strategy, its differentiators...Read More