We live in an instant society where consumers want and expect everything now, but most traditional loyalty programs make members wait too long to receive benefits.That’s because they’re based on accumulating points through purchases...Read More

Old Navy Democratizes the Shopping Experience for Women of All Sizes with BODEQUALITYOld Navy is revolutionizing the shopping experience with the launch of BODEQUALITY. Beginning on August 20, Old Navy will redefine size inclusion, offering every...Read More

Wing Zone – a fast-casual brand serving made-to-order, flavor-packed chicken wings – is getting a new look. Eight months after the acquisition by Capriotti's, Wing Zone is rolling out a brand refresh which features technology...Read More

Crate & Barrel and Shinola have joined forces to launch the Shinola for Crate & Barrel Collection. These two distinctive American brands have crafted an extensive new line of designed furniture and accessories, guided by the principle that...Read More

An experience management (XM) program can drive changes across your business that increase loyalty, reduce churn, and generate revenue—and even the smallest changes can have a major impact on your bottom line.In their brief, How...Read More

While June 2020 marked the emergence of a new normal, June 2021 was marked by dollar sales that were flat compared to the previous year. Although year-over-year growth is an important measure of performance, the pandemic-influenced 2020 results...Read More

General Mills Unlocks Mobile Rewards with Back-To-School CampaignFooddive.com says that General Mills started a mobile-based campaign that offers students and schools a chance to win rewards during back-to-school season. The marketer of brands...Read More

Papa John’s announced the limited-time return of its fan-favorite Shaq-a-Roni pizza, an exclusive menu item developed in partnership with board member and franchisee Shaquille O’Neal. In its second year, the company is donating one...Read More

Capital One launched the SavorOne Rewards for Students and Quicksilver Rewards for Students credit cards, student versions of Capital One's flagship credit cards designed to provide valuable rewards and more choice for customers beginning...Read More

Personalization of the customer experience has become a driving factor in promoting engagement and interaction beyond the point of sale. Companies have been adopting digital technologies to help bridge the gap between online and in-store...Read More