Customer loyalty isn’t something that happens overnight. The companies that have mastered it are those in possession of the right tools. From gamification to built-in marketing automation, there are certain features that...Read More

In this follow-up discussion, Mark Johnson, CEO of Loyalty360, continues his conversation with Carolyn Pollock, Chief Marketing Officer for Men’s Wearhouse, on building emotional loyalty through significant life events and how the company...Read More

Caesars Entertainment, Inc. has unveiled Caesars Palace Online Casino, an online casino app and desktop platform that ties online gaming to Caesars’ industry-leading customer loyalty program, Caesars Rewards®, and leverages the entire...Read More

 Macy’s, Inc. Names Massimo Magni Chief Customer and Digital Officer Macy’s has announced that Massimo Magni will take on the role of Chief Customer and Digital Officer for the department store brand. In this role, Magni will...Read More

After 85 years in business, Tractor Supply is the largest rural lifestyle retailer in the U.S. Originally founded as a mail-order catalog business in 1938, the company opened its first retail store in Minot, ND, in 1939. Today, the brand operates...Read More

Across industries, Bounteous continues to expand our ability to help leading companies embrace digital innovation to compete and win digitally. With dedicated talent bringing strategic guidance based on industry expertise, technical ability and...Read More

Walmart+ Adds Fuel Savings to Slate of Benefits for Program Members  Walmart+ has announced a new benefit for its loyal members, giving shoppers an additional way to save.  Just in time for end-of-summer travel, Walmart+ is joining...Read More

The Ritz-Carlton is happy to debut several new websites, introducing an elevated digital experience to launch its future vision of the brand. The comprehensive redesign touches Ritzcarlton.com, more than 110 each individual hotel websites...Read More

Maximizing Business Growth: A Deep Dive into Customer Loyalty and Retention MarketingIn a fiercely competitive business environment, fostering customer loyalty and executing effective retention marketing strategies are pivotal for sustained growth...Read More

Michaels Refreshes Brand Identity to Celebrate 50 Years  The craft retailer, Michaels, has unveiled its “Ideas to I-Did-Its” campaign to inspire Michaels’ customers to tap into their creativity and choose Michaels for all...Read More