Starbucks CEO Howard Schultz may be stepping down next year from his current role for the iconic global company, but it seems apparent that the incredible amount of customer loyalty, fueled by growing with digital technology and mobile engagement, will provide for a continued bright future.
The former owner of the NBA’s Seattle SuperSonics, Schultz will step down as CEO on April 3, 2017, and become executive chairman, shifting his focus to innovation, design, and development of Starbucks Reserve® Roasteries around the world....