Pilot Unveils “Miles of Good” Initiative
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Mercedes-Benz USA Empowers Youth Through 2025 Dream Days Campaign

Mercedes-Benz USA (MBUSA) has officially launched its 2025 “Dream Days” campaign, spotlighting a continued partnership with Junior Achievement to support student education in career readiness, financial literacy, and entrepreneurship. The campaign launched on May 1 and runs through July 31, with each purchase of a 2025 CLE Coupe contributing directly to sending a student to a Junior Achievement program. The campaign highlights MBUSA’s commitment to its corporate social responsibility initiative, “Driving Your Future,” while also promoting several 2025 models, including the E-Class Sedan, CLE Coupe, C-Class Sedan, and EQE Sedan.

Mercedes-Benz USA President and CEO Dimitris Psillakis said, “Mercedes-Benz USA is proud to help contribute to the education and long-term success of the next generation as part of our longstanding partnership with Junior Achievement. This collaboration unlocks a world of possibilities for students, and we’re honored to continue working alongside Junior Achievement USA to bring transformative professional education and development to students across the country.”

The initiative deepens MBUSA’s ongoing efforts to give back to the communities where its employees and customers live. Junior Achievement reaches over 4.6 million students annually across almost 100 U.S. markets, helping young people build critical life and career skills. Through a mix of financial contributions and volunteer engagement, Mercedes-Benz strengthens this mission. A highlight of the campaign includes MBUSA’s job shadow event during Junior Achievement’s “Future Bound” student conference, where young attendees explore various departments at the MBUSA headquarters in Atlanta.

Learn more about the Driving Your Future campaign here: https://www.mbusa.com/en/corporate-social-responsibility

Pilot Supports Military Families With Donations and Exclusive Offers

In celebration of Military Appreciation Month, Pilot is recognizing the dedication and sacrifice of U.S. military personnel, veterans, and their families through generous support and special promotions. As part of its “Miles of Good” initiative, Pilot is donating $100,000 to Folds of Honor, a nonprofit that awards scholarships to the spouses and children of fallen or disabled service members and first responders. This latest contribution continues Pilot’s commitment to veteran support, adding to over $2.7 million in donations since 2020.

Pilot Director of Corporate Giving and Events Meg Counts said, “With contributions to organizations like Folds of Honor, we salute military service members’ legacies by helping provide educational scholarships. As a company grounded in serving others, we are honored to give our support to military members and their families who do so much to uplift and protect our communities.”

In addition to the charitable contribution, Pilot is offering exclusive weekly deals to verified military members and their families throughout May via the myRewards Plus app. These include free coffee, fountain drinks, and select meals at participating locations. Furthermore, year-round, Pilot extends a 10% discount on food and beverages to those verified through ID.me. 

Learn more about Folds of Honor here: https://foldsofhonor.org/

Kradle Celebrates National Pet Month With “Kradle What You Love” Campaign

Wellness dog brand Kradle® is honoring National Pet Month this May with the launch of its heartwarming new campaign and contest: “Kradle What You Love.” The feel-good initiative invites dog lovers nationwide to share the endearing, silly, and heartfelt ways they express love for their canine companions. In return, participants have the opportunity to win an Ultimate Dog Day of Wellness, filled with pampering goodies for both pups and their people.

Kradle CEO Jennifer Renaud said, “We created this campaign to spotlight the beautiful, and sometimes wonderfully bizarre, ways people show love to their dogs. Our pets bring us so much joy, and this is our way of celebrating that bond - while also supporting shelter dogs still waiting for their forever homes.”

From matching pajamas and guided morning meditations to elaborate birthday parties and quirky dinner-time dances, pet parents are encouraged to showcase the fun and meaningful rituals they share with their dogs. The campaign kicked off on May 5 and runs through May 31. Kradle welcomes submissions of photos or videos through the official contest page. Each week, one lucky entrant will receive a prize bundle that includes $300 in Kradle® calming and wellness products, $250 worth of dog toys, treats, and grooming supplies, and a luxurious bed for their furry friend. Each winner will also have the chance to “Kradle it forward” by choosing an animal shelter to receive a Wellness donation.

Learn more about the “Kradle What You Love” contest here: https://kradlemypet.com/pages/kradlewhatyoulove

Original Article Links:
Mercedes-Benz USA Helps Fuel the Dreams of the Next Generation During 2025 "Dream Days"
Pilot Salutes Military Families this May with Donation and Exclusive Offers
Kradle® Launches “Kradle What You Love” Contest to Celebrate National Pet Month
 
 
 

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