Videos & Podcasts

 Marina MacDonald and Brenda Eddy have spent their careers as top marketers at Red Roof making sure guests of the hotel chain received timely information and updates on their rewards program. But when the pandemic shut down many businesses...Read More

 Patrick Stewart is CEO of Apricot Lane Boutiques, which has 75 locations throughout the U.S. and growing. He has an extensive career in retailing, and came to Apricot Lane in 2018 after a three-year stint as chief marketing officer for Sears...Read More

 In Part I of Loyalty360’s Mark Johnson’s interview with Best Western’s Dorothy Dowling, senior vice president and chief marketing officer, she spoke about the meaning of customer loyalty, how affiliating with Best Western...Read More

 Much like politics, Patrick Stewart believes all shopping should be local. The CEO of Apricot Lane Boutiques says that, despite a recent spate of national store clothing retailers shuttering many of their locations, their national brand of...Read More

  Tom Nichols could impress anyone by the fact that he is a five-time Jeopardy! champion, and ranks as one of the best who has played the TV game. Add to it that he is a professor of National Security Affairs at the U.S. Naval War College...Read More

 Best Western® Hotels and Resorts launched its SureStay Hotel Group® just four years ago, but the brand was named No. 1 in the economy segment in the J.D. Power 2020 North America Hotel Guest Satisfaction Study. SureStay achieved the...Read More

We asked leaders in brand loyalty and customer experience, “How do you believe this crisis and uncertainty will impact overall customer experience and/or customer loyalty?” In this video, Loyalty360 features: Aaron Roy, Wami Rick...Read More

We asked leaders in brand loyalty and customer experience, "There is a great deal of focus on Zero (Declared) party data, how are you advising clients / prospective clients on best practices?" Thanks to our members from Jebbit, Clarus...Read More

  In Part I of Loyalty360’s Mark Johnson’s interview with Lisa Erickson, Sleep Number’s senior director of customer relationship management, loyalty and creative production services, she spoke of the company’s mission...Read More

 Studies have shown that sleeping is essential to a person’s health, with analysis suggesting that sleeping five or fewer hours per night could increase mortality risk by as much as 15 percent. That is why mattress companies such as...Read More