Twilio, a customer engagement platform that delivers real-time tailored experiences for brands, introduced two new capabilities for its Segment platform—Data Graph and Linked Audiences.    The new product features will integrate...Read More

Hyundai Motor America Strikes Gold in 2024 Merit Awards for Corporate Social Responsibility  Hyundai Motor America received the esteemed honor of being named a Gold Winner in the 2024 Merit Awards for Corporate Social Responsibility (CSR) in...Read More

There is a reason why the generational offer is one of the most important trends in loyalty marketing for the year 2024. When it comes to defining your audiences, demographics are a key building...Read More

On June 6, 2024, Caesars Entertainment released its 2023 Corporate Social Responsibility (CSR) report, showing that the casino entertainment company has made great strides in environmental impact, team member development, community investment, and...Read More

MTN DEW® Kicks Off Summer Celebrations with Red, White, and Blue Flavors  MTN DEW is gearing up for warmer days by launching three new limited-time flavors in red, white, and blue. The beverage maker introduced the new offerings on...Read More

What goes into building a 38+ million member-strong loyalty program? It’s something Emeline Berlind, Sephora’s Senior Vice President and General Manager of Loyalty, knows all about. Sephora’s Beauty Insider program is both a...Read More

Alaska Airlines announced it’s responding to increased summer travel demand by offering guests the most extensive summer schedule in its history. The airline is responding to guest feedback by adding 10% more flights to popular destinations...Read More

United Airlines Unveils New Media Network  United Airlines announced the debut of Kinective Media by United Airlines, the airline’s media network leveraging travel behavior insights to deliver real-time, personalized advertising...Read More

Is Your Loyalty Program Missing Out? Partnerships Are the Key to SuccessIn today’s competitive market, loyalty programs are essential, but many fail to engage customers or deliver real value.The answer? Strategic partnerships. Our innovative...Read More

Innovative Eyewear, Inc., operator of the Lucyd® brand, recently unveiled its Eddie Bauer Smart Eyewear collection. Innovative Eyewear previously developed smart eyewear with Nautica® and Reebok®. The new line features voice access to...Read More