Caesars Sportsbook Launches in MarylandCaesars recently launched Caesars Sportsbook in Maryland.  Eligible sports fans can now enjoy mobile sports wagering experience on iOS, Android, or desktop while taking advantage of rewards and special...Read More

Iris® Powered by Generali, provider of a proprietary identity and cyber protection platform, recently released the findings of its sixth annual Holiday Shopping ID Theft survey. The annual survey polls consumers on their holiday shopping...Read More

The early days of e-commerce ushered in a debate that continues today: Is the future of retail brick-and-mortar stores or digital storefronts? Retailers still wonder if they should lean into one strategy over another, or if they should seek a best...Read More

There is a realization that the focus on customer loyalty is growing considerably amongst brands. From Loyalty360’s perspective, those who do it well have several key traits in common: strong internal focus, aligned goals and vision, the...Read More

Link to Part 1: https://loyalty360.org/Content-Gallery/Daily-News/Best-Practices-for-Revamping-a-Loyalty-Program-%E2%80%93-P It would be easy for brands that have a successful loyalty program in place to simply leave it be and let it do the work...Read More

Dunkin’ to Match $1M Donation to Feeding AmericaDunkin’ will match up to $1M in food donations to Feeding America. The Dunkin’ Joy in Childhood Foundation is doubling its impact on Giving Tuesday by matching up to $1 million...Read More

Marriott Bonvoy travel program is launching Super Bowl LVII experiences on the Marriott Bonvoy Moments experiential platform. The experiences will give NFL superfans exclusive access to the biggest weekend in football. It is all part of Marriott...Read More

Customer engagement is more than a way to gauge how connected customers are with your brand. It’s an umbrella term for the various processes you can use to create and foster customer relationships. The right engagement strategies can...Read More

Kohl’s Launches New Loyalty ProgramKohl’s is replacing its Yes2You Rewards program, which enabled customers to earn points for future purchases, with Kohl’s Rewards, where members earn five percent Kohl’s Cash on every deal...Read More

IHG Hotels & Resorts announced the launch of its exclusive NFT collection through the brand’s InterContinental Hotels & Resorts Luxury & Lifestyle Collection. The 10 exclusive non-fungible tokens are created in collaboration with...Read More