Advancements in technology, the rise of social media, and the empowerment that comes with more open global communication structures have greatly influenced how young consumers participate with brands. This means brands need to completely redefine...Read More

At the intersection of air travel and finance comes a co-branded credit card between Barclays US Consumer Bank and Breeze Airways: the Breeze Easy™ Visa Signature® credit card. The card’s introduction comes less than three years...Read More

ThredUp Report Shows Resale Grew Faster than Retail in 2023 According to a report by the online resale platform ThredUp, the resale apparel market grew seven times faster in 2023 than the retail clothing market. ThredUp’s 12th Annual...Read More

Modern marketing is not just about advertising the superiority of products. While the features of a product are undoubtedly important, delivering quality products and services is just the starting point for any business...Read More

United Airlines became the first major airline in the United States to allow its MileagePlus® rewards members to pool miles with friends and family. The initiative is called MileagePlus miles pooling, and it allows up to five members of its...Read More

Giant Eagle Expands Partnership with DoorDash After a successful pilot program in Ohio, O’Hara Township, Pennsylvania-based supermarket chain Giant Eagle expanded its partnership with DoorDash to facilitate on-demand grocery delivery...Read More

In today's healthcare industry, it's crucial for providers to keep patients happy to keep them coming back and attract new ones. As healthcare services continue to evolve, providers are turning to innovative solutions such as...Read More

Care Bears™ Collabs with Goose Creek for New Candle Scents In a bid to spread a bit of whimsy and magic, Care Bears™ has partnered with candlemaker Goose Creek for nine new 3-wick candles representing the love, positivity, and...Read More

Findings from the J.D. Power 2024 U.S. Full-Service Investor Satisfaction StudySM show a surge in satisfaction among clients utilizing financial advisors. U.S. Bank came out as a top performer in overall customer satisfaction. Edward Jones and...Read More

Brands face many challenges when maintaining a vibrant customer loyalty program that engages members, elevates the customer experience, and fosters brand affinity. While some challenges might seem obvious — getting internal stakeholder buy...Read More