Founded in 2009, vLoyalty is a privately held company headquartered in Dallas, Texas. The company combines the power of payments, card-linking loyalty and promotions, and text messaging to help companies easily enroll, engage, understand, and...Read More

Oracle and Shopify Collaboration Enhances Customer Experience  Oracle announced a new partnership with Shopify to transform how businesses connect with customers. The collaboration integrates Oracle’s Unity Customer Data Platform (CDP)...Read More

With the goal of reducing food waste, Couche-Tard Inc. announced an expansion of its partnership with Too Good To Go. By the year’s end, more than 9,000 Circle K and Couche-Tard stores in the United States, Canada, Poland, and Ireland will...Read More

Walmart Refreshes Gen Z-Focused “No Boundaries” Fashion Line  Walmart announced that on July 16, 2024, it will relaunch a refreshed version of its No Boundaries apparel line, targeting Gen Z consumers with trendy, stylish, and...Read More

DoorDash announced the return of its popular Summer of DashPass, marking the fifth year of the event that engages loyalty program members with five weeks of exclusive deals and prizes. Through July 24, DashPass subscribers can save on food...Read More

In its third annual Corporate Responsibility Report, “Bringing Impact Home,” Wayfair Inc. highlighted its 2023 work and advancement in achieving milestones across sustainability efforts, social impact, and diversity, equity, and...Read More

Rideshare Experience More Personalized with Uber Advertising and T-Mobile Partnership  Uber Advertising announced an exclusive partnership with T-Mobile that will bring the two together through Octopus Interactive, the Un-carrier’s...Read More

Email marketing remains important for marketers in today's digital world. It allows them to connect with their audience in a meaningful way. Email marketing continues to offer unparalleled opportunities for marketers to engage with their...Read More

The SOUR PATCH KIDS® brand recently launched a fruit-themed, sweet-and-sour experience on Roblox to turn mischief into currency. The candymaker is entering the virtual realm with an exciting new adventure, The SOUR PATCH KIDS Mischief...Read More

Ore-Ida Celebrates Napoleon Dynamite’s 20-Year Anniversary with Tater Tot-Protecting Pants   Twenty years after Napoleon Dynamite’s coveted Tater Tots were crushed by a school bully, Ore-Ida, the inventor of Tater Tots, has come...Read More