Customer experience in 2016 is largely about speed. Consumers have grown accustomed to the lightning-fast tempo of online and mobile platforms, and brands are expected to follow suit in all customer-facing processes. Chief among these evolving...Read More

Ace Hardware, which comprises 4,800 locally-owned hardware stores around the world, wants to extend its Ace Rewards loyalty program to the brand’s retail grocery locations. This initiative is driven by a partnership with ProLogic Retail...Read More

It’s tough to achieve “firsts” in a company that was founded in 1937. Bakery product producer Pepperidge Farm has done just that, however, with the launch of its first digital loyalty program. The program will be offered until...Read More

Surveys have the potential to reveal crucial insight into customer sentiment and behavior. Through effective surveying, a brand can analyze shifting customer trends and predict how to best proceed with marketing efforts. Unfortunately, not all...Read More

Grocery chain Raley’s is taking a big step forward in the digital customer experience space with the recently launched revamp of its web and mobile ecommerce platform. Branded as E-Cart, the solution was developed in collaboration with Unata...Read More

National bookstore chain Books-A-Million is offering unique value to members of its Millionaire’s Club Card (MCC) loyalty program this week with its annual “MCC Week” promotion. The chain got its start in 1917, and has grown into...Read More

Omnichannel technology provider Now Interact recently conducted research into the personalization efforts of telecommunication providers, and the results are less than promising. As customers demand more from a personalized customer experience...Read More

Location data management leader Yext delivered impressive news on Thursday, in the form of results stemming from Denny’s implementation of the platform early last year. Since then, the world-famous diner has seen a staggering 162% increase...Read More

As MLB continues to improve on its tradition of unique and family-friendly customer experience, on Thursday it announced an extension of its partnership with MasterCard. As part of the collaboration, MasterCard was named as the presenting sponsor...Read More

Customer service has expanded to a number of different channels in recent years, and consumers now expect their favorite brands to have the ability to solve issues across any given platform. Providing this kind of customer experience has proven to...Read More