Brianne Drlich

Forget search. Invest in personalization. That’s the message we are increasingly hearing from technology vendors who are marketing the decision-engine tools that promise to deliver personalization in a meaningful and impactful way...Read More

Here’s a little story for all those CEOs, CMOs and CIOs who dream of digitally transforming their businesses.My pharmacy of choice, Walgreen’s, offers customers a rewards program using a telephone number as a unique identifier. Like...Read More

I just read a new report from Forrester Research’s Sucharita Mulpuru entitled, “Must-Have eCommerce Features.” What stood out was that most of the features had little to do directly with ecommerce platforms like Hybris...Read More

One of our core principles at Tahzoo is the idea of the Fair Exchange.  We define it simply as the art and science of balancing the needs and desires of the always connected, fully empowered customer with the business requirements and...Read More