Qatar Airways, in partnership with Google, has launched the Sky Studio Challenge, the aviation industry’s first experiment to create, finalize, and upload full-length commercials entirely during a flight. The pilot took place on November 17, 2025 aboard a Starlink-enabled Airbus A350 on a 15-hour flight from Doha to Atlanta, using Google’s Gemini AI video and image-generation models.
During that single ultra-long-haul flight at 35,000 feet, two full commercials were conceptualized, produced, edited, and uploaded — all....