Food Lion Launches MVP Savings Spectacular to Help Families Save This Summer
Key takeaways:
-
Members can save up to 50% on select products across categories such as pantry staples, snacks, beverages, fresh produce, and household items.
Food Lion is helping shoppers make the most of their summer budgets with the launch of the MVP Savings Spectacular, a three-week savings event running through June 30. Available exclusively to MVP loyalty members, the event is designed to provide additional savings opportunities during a season when household expenses often increase.
Shoppers can save up to 50% on select products, with discounts available on both Food Lion private-label items and national brands. By refreshing deals each week, the MVP Savings Spectacular gives customers new opportunities to discover savings throughout the month. The savings event is available both in stores and through Food Lion To Go pickup and home delivery services, making it easy for customers to shop however they prefer.
Learn more here.
Books-A-Million’s Coffee for the Troops Campaign Raises Record Support for Military Community
Key takeaways:
-
The Spring 2026 Coffee for the Troops initiative raised $980,000 and delivered 85,975 bags of coffee, making it the largest campaign in the program’s history.
Books-A-Million has announced the successful completion of its Spring 2026 Coffee for the Troops campaign, achieving the largest fundraising effort in the program’s history. The campaign, which ran from April 24 through Memorial Day on May 25, generated a record-breaking $980,000 in donations and delivered nearly 86,000 bags of coffee to the military community.
In total, customers donated 78,159 bags of coffee, and a 10% contribution from Royal Cup increased the final donation count to 85,975 bags. Through the partnership with Soldiers’ Angels, the donated coffee will be distributed to deployed service members, veterans, and patients receiving care at VA hospitals across the country.
Learn more here.
Edible Unveils New Mobile App and Enhanced Rewards Program to Simplify Gifting
Key takeaways:
-
The redesigned Edible app features gift reminders, personalized recommendations, saved addresses, and quick reorder tools to simplify gifting.
Edible Arrangements has launched a redesigned mobile app and a reimagined Edible Rewards program, giving customers a more personalized and convenient way to celebrate life’s special moments. Available on both iOS and Android, the updated app is designed to make gifting easier from start to finish, helping users quickly find the perfect gift while streamlining the ordering process.
The new app introduces several customer-friendly features, including gift reminders, personalized recommendations, saved delivery addresses, and quick reorder functionality. Alongside the app refresh, Edible has introduced a new tiered rewards program that offers increasing benefits based on customer engagement, allowing members to earn points on every purchase and redeem them for discounts, free treats, and exclusive app-only perks.
Learn more here.