Dick’s Sporting Goods officials are optimistic about the all-important holiday season as it presents a larger opportunity to extend customer engagement and brand loyalty.
That’s because it’s been a busy year for Dick’s in the acquisition department.
On July 20, 2016, Dick’s completed its purchase of The Sports Authority’s (TSA) intellectual property assets and the right to acquire 31 store leases. Dick’s officials have determined to retain 22 of these leases for conversion. What’s....