The Top 3 Direct Marketing Trends You Need To Account for When Creating a 2016 Direct Marketing Plan

As 2015 draws to a close, our focus turns to the year to come. With the overwhelming number of opinions on marketing trends out there, it’s often hard to know which to pay attention to and which to ignore. To help you tune out the noise and zero in on the most useful information, I’ve created this short list of the top three direct marketing trends to guide you when developing direct marketing strategies that create attention and traction in 2016. Personalization: It....