Ryan O’Neil, Senior Director of Marketing, SAP
In the movies, detectives find themselves up against all kinds of perils: they habitually get stuck up to their neck in quicksand, buried alive in ancient tombs, locked in a flooding boat, or any of a thousand other diabolical traps.
It’s pretty much the same thing for today’s business analysts, who are hot on the trail of a valuable new insight, only to hit a snag. Okay, so maybe they don’t have to deal with sharks....