Depending from where you are observing the digital fueled retail revolution, there is either a challenge or an opportunity in the cultural shift in the way consumers are engaging with brands and retailers.
Next week I’ll be presenting a webinar, hosted by our friends at Loyalty 360, to take a look at what the next 5 years has in store for consumer engagement for brands and retailers, based on our research and the experience our clients.
There is plenty to discuss; retail is....