How Angry Birds Boosts the ROI of Enterprise Mobility (and Spells the Doom of Ruggedized Devices)

Games: a destroyer of productivity, an enabler for procrastinating employees, right? Not always. In fact, letting – nay, encouraging – your workers to install and play games like Angry Birds can actually boost your mobile deployment’s ROI. That’s what Coca-Cola Bottling Co. did when it rolled out iPads to its salespeople, according to CIO Onyeka Nchege. “We encouraged them to put a game or two on there, to play Angry Birds,” he said during a....