Loyalty360 reports on news and trends related to loyalty marketing, customer loyalty, customer engagement, customer experience, CRM, voice of the customer and more. Our ongoing coverage is of interest to marketers and operations professionals in any industry.

B2B-Focused Session: New Insights & Best Practices for B2B Customer Retention

• Multimedia
• OfficeMax & Chris Malone, The Relational Capital Group
• Mar 20, 2012

ASU Executive Adam Pierno Discusses Member Engagement: Part One

• In-Depth Exclusive
• Arizona State University
• Oct 31, 2019

ASU’s Loyalty Efforts Drive Alumni Engagement

• In-Depth Exclusive
• Oct 28, 2019

B2B-Focused Session: Our Largest Client Just Fired Us - I Thought They Were Happy...What Happened?

• Multimedia
• Computershare Shareowner Services
• Mar 19, 2012

Brand Rituals: How Successful Brands Bond with Customers for Life

• Multimedia
• TXU Energy & Zain Raj, Hyper Marketing
• Mar 19, 2012

Moving from Transactional Loyalty to Relationship Loyalty in the Luxury Market

• Multimedia
• rDialogue & Karen Fields, Exclusive Resorts
• Mar 19, 2012

JetBlue Collabs With Venmo to Enhance the Customer Experience When Booking Flights

• Daily News
• JetBlue, Venmo
• Feb 05, 2025

Loyalty360 Reads: Farm Rich Hosts Pick Six Giveaway for The Big Game, Firehouse Subs Returns its “Name of the Day” Promotion, and Barclays Unveils New Banking Products for AARP Members

• Daily News
• Farm Rich, Firehouse Subs, Barclays US Consumer Bank
• Feb 05, 2025

Avocados From Mexico® Collabs with Gronk to Launch the Guacline for Big Game Fans

• Daily News
• Avocados From Mexico
• Feb 04, 2025

Loyalty360 Reads: Delta Gives $1M to California Wildfire Relief, J.D. Power Study Highlights Need for Wireless Network Improvement, and NationsBenefits Collabs with ASG for Health & Wellness Access

• Daily News
• Delta Airlines, J.D. Power, NationsBenefits
• Feb 04, 2025

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