Nectar is a European loyalty program juggernaut that engages over 19 million members across the region. As the United Kingdom’s top coalition loyalty program, Nectar has gained popularity by letting members earn points for participating in a wide array of daily activities that leverage their everyday spending habits. These activates including, among others, fueling up the car, buying groceries, paying household bills, getting auto repairs, and even making purchases with nearly 500 online retailers.
The points earned from these daily....