Basketball fans can win instant prizes and earn rewards with the new NBA All-Star 2024 Rewards Program, launched to commemorate the NBA All-Star Game in Indianapolis.
Members earn points on purchases at more than 200 local businesses, such as restaurants, barber shops, event venues, and art galleries. Points can be redeemed for NBA tickets and merchandise, and fans can enter to win tickets to the All-Star Game and related events, along with other prizes. The program is accessible through the NBA Events app.
At a press conference last month, NBA Commissioner Adam Silver said the league is focused on enhancing the fan experience at the upcoming game. Indianapolis Mayor Joe Hogsett provided data suggesting the local economic impact will exceed $320 million.
“Indianapolis already has the most participating establishments of any NBA All-Star city, and we are excited about all the opportunities fans will have in the coming months to earn incredible prizes they can’t get anywhere else,” said Joey Graziano, Head of Global Event Strategy and Development for the NBA.
The Indiana Pacers will host the 2024 NBA All-Star Game on February 18 at the Gainbridge Fieldhouse.
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