General Mills Launches New Brand Loyalty Program
General Mills and Fetch Rewards announced the launch of the Good Rewards loyalty program. Good Rewards will provide members-only access to loyalty benefits and exclusive offers on the company's portfolio of more than 45 brands. Good Rewards is available in the Fetch app, which is free to download.
The app allows shoppers to accumulate rewards points by submitting pictures of any retail or grocery receipt. Points can then be redeemed for free gift cards, merch and more right within the....