Improving the Digital Cancellation Process
Some apps are seeing the value in letting people cancel with ease
We’ve all been there. Maybe you signed up without thinking for a trial subscription because you just had to finish the article on a “Game of Thrones” reboot or signed up for a free trial service like Amazon Prime. Possibly you signed up for a service without even knowing you made a commitment. You forget about it until you suddenly see a monthly, weekly, or the dreaded yearly subscription rate pass....