Invisible Influence: The Man Behind Two NY Times Bestselling Business Books
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In the movie “The Big Sick,” the main character, Kumail, pulls up to a drive thru at a fast-food restaurant at the end of a bad day.   “Can I get a burger with four slices of cheese,” he says.   “Four burgers. Anything else?” comes the voice from behind the metal speaker.   “No. One burger with four slices of cheese.”   “I’m sorry. We can’t do that.”   “Just put four slices of cheese on a burger.”   “We can....

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