PALO ALTO, Calif. — HP Enterprise Services today announced new and enhanced services that support enterprises in their efforts to connect with customers via social media channels all while improving the bottom line.
The rapid adoption of social media has generated new opportunities for enterprises to gain a deeper understanding of customer patterns and behavior. At the same time, it brings new challenges as organizations struggle to analyze the resulting unstructured data, such as tweets, blog postings and forums, which is more....