Dollar General is rolling out a new AI-enabled in-store audio network across approximately 6,000 stores, in partnership with QSIC, as part of a broader effort to enhance its retail media capabilities and customer experience. The initiative will double the company’s existing audio footprint, bringing the total number of locations with in-store audio to around 12,000 by the second quarter of 2026.
The technology integrates point-of-sale data, curated music, and AI-generated audio ads to deliver real-time, targeted messaging tailored....