Reflecting on 2015, Big Lots CEO David Campisi discussed membership progress related to the company’s loyalty program during its March 4 fiscal fourth-quarter conference call.
“I also want to highlight the success of our rewards and loyalty card signup program,” Campisi said, according to Seeking Alpha. “This highly cross-functional team with representation for marketing, stores, IT, customer care, human resources, and finance, made meaningful enhancements to our loyalty program in 2015 with new incentives, in....