Are Banks Lagging Behind Retailers When It Comes to Customer Experience?
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Are financial institutions lagging behind retailers when it comes to customer experience? A new survey from Computer Services, Inc. (CSI) notes that more than half of bankers plan to increase spending on customer experience initiatives in 2017. Specifically, 55 percent of bankers plan to increase spending on customer experience initiatives this year, while nearly half (47 percent) say they will use omnichannel technologies to attract new customers as their top opportunity. CSI surveyed more than 160 bank executives on the top....

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