Acquisition enables Alterian to provide packaged solutions that will help Customers and Partners to accelerate their Social Media strategies
LONDON, Sept. 1—Alterian (LSE: ALN), the leader in customer engagement technology and solutions, today announced that it has acquired Intrepid, an international market research and social media analytics consultancy. The acquisition further strengthens Alterian’s market leadership position in social media marketing, and its application to the mainstream marketing mix.
Intrepid....