Papa Murphy’s Take ‘n’ Bake Pizza has announced the relaunch of its MySLICE Rewards loyalty program. To kick-off the relaunch, the brand is offering both new and current members a $1 medium, one-topping pizza through November 30....Read More

Loyalty programs are often perceived as a cost center. After all, it costs money to deliver differentiated value and unique benefits to your member base. And when benefits become too rich, they can be expensive to sustain.At Baesman, we&rsquo...Read More

Chicken Salad Chick Brings Back Festive Favorite “Deck the Holly” for the Holiday SeasonChicken Salad Chick is spreading holiday cheer with the return of its beloved seasonal flavor, Deck the Holly. Available through the end of the...Read More

Walmart recently unveiled a refreshed holiday strategy that pairs its well-known everyday low prices (including big deals for Black Friday and its annual Thanksgiving meal basket) with a suite of new, technology-driven shopping experiences aimed...Read More

When you walk into a Newk’s Eatery, you’re greeted by the warmth of an open kitchen, the sound of sizzling steak and shrimp on the grill, and the fresh aroma of house-made salad dressings crafted from scratch. Founded in 2004,Newk...Read More

Loyalty has always been about building lasting relationships, but the rules of engagement are shifting. In today’s low-attention economy, consumer attention is both the scarcest and most valuable resource for loyalty leaders. Endless...Read More

Merkle Partners with Airship and Salesforce Marketing Cloud Merkle, a global customer experience consultancy under dentsu, has partnered with Airship and Salesforce Marketing Cloud to launch a new Mobile Loyalty Accelerator, a solution designed...Read More

The New York Islanders, in collaboration with Affina, the parent company of CrowdPlay, have introduced Isles Rewards, a cutting-edge loyalty program for recognizing and rewarding fans for their continuous support and enthusiasm. Initially...Read More

Traditional, one-size-fits-all engagement tactics aren’t enough to capture the attention of today’s diverse channel partner networks. Partners get so many generic communications that they’re quick to ignore them, especially if...Read More

Taco John’s Extends a Helping Hand During Government ShutdownTaco John’s recently helped local communities impacted by the government shutdown by offering free meals. From Friday, October 31, through Sunday, November 2, participating...Read More