As consumers hunkered down at home during most of last year, their spending on consumer packaged goods (CPG) grew an average of 19% in 2020 compared to 2019 according to the latest data from NCSolutions, the leader in advertising effectiveness for...Read More

A rapidly growing IV therapy franchise is set for tremendous growth in 2021 and beyond. The DripBar , which currently has more than 200 locations in various stages of development throughout the country, is focused on helping its clients obtain...Read More

If you’re like a lot of people, your morning doesn’t really start until you stop at your favorite coffee shop. You fumble around to find your customer loyalty punch card that gets you one purchase closer to a free drink. Or, maybe it...Read More

Consumer priorities are evolving and have done so faster and less predictively in 2020 than ever before. They are spending less time in physical venues such as stores, restaurants, and stadiums, avoiding crowds, and relying on digital channels to...Read More

Papa John’s Donates 100,000 Face Masks Papa John’s franchise owners in San Antonio donated 100,000 face masks to the San Antonio Chapter of the Texas Restaurant Association on Friday. The group, Pizza Ventures of San Antonio, LLC...Read More

Leading hospitality management company Davidson Hotels & Resorts has launched Davidson Resorts, a sophisticated operating division focused entirely on the unique skill set necessary to effectively manage distinctive resorts. Specializing in...Read More

Skyward, A Verizon company, and UPS Flight Forward announced collaborative efforts to deliver retail products with drones connected to Verizon 4G LTE, as well as 5G testing and integration for delivery. The companies aim to deliver retail products...Read More

For most retailers, the more traditional attempt at reducing customer churn often centers around customers that the brand feels are more likely to leave them for another retailer. Cutting down on defection rates is an important responsibility of...Read More

2020 has been a year unlike any other.COVID-19 has changed people’s routines, habits, and most of all, our expectations.As a result, this paradigm has impacted retailers of all sizes.And as a retailer, it’s important that you identify...Read More

As we approach 2021, it’s inevitable that third-party cookie deprecation and IDFA will fundamentally change the marketing ecosystem—for better or worse.But what do marketers think of these changes? And, more importantly, how...Read More