P.F. Chang’s, a global Asian culinary brand, announced the launch of its online retail store featuring premium apparel and Asian cookware and accessories. The debut comes days after Newsweek named P.F. Chang’s one of America&rsquo...Read More

Being a brand that people trust is a key component to building brand loyalty- a survey states that 83% of customers will happily recommend a brand to others if they trust it. If people do not trust a brand then they are less likely to...Read More

Yatco Launches New Loyalty Program Yatco Energy, a fast-growing New England-based chain of convenience stores, has launched Yatco Rewards on the Paytronix platform. Newton, Mass.-based Paytronix will provide the Yatco Rewards with...Read More

Bank of America announced enhancements to its rewards and loyalty programs, all designed to provide exclusive offers, experiences and perks for clients across their full relationship.  The bank’s award-winning Preferred Rewards...Read More

The Kraft Heinz Company announced that it has reached an agreement to acquire an 85% stake in Germany-based Just Spices GmbH (“Just Spices”). The remaining 15% ownership stake will be retained by Just Spices’ three...Read More

47% Indian consumers remain loyal to a favorite brand even after a bad experience, reveals a study by KPMG.Indeed, India hails with sheer loyalists – an untapped and remarkable consumer market for brands to build a strong ground for...Read More

Fedex Forecasts Another Year of Record Holiday DeliveriesFedEx forecasts Monday will be its busiest day of the 2021 holiday season. “We’ve seen a lot of people actually starting their Christmas shopping in the month of October...Read More

Smokey Bones has partnered with Personica to launch a new, more robust Smokey Bones rewards program.    Personica’s rewards program goes beyond traditional points, currency, and frequency programs and allows restaurant...Read More

Key takeaways from Deloitte’s new report on restaurants: Almost two-thirds (64%) of consumers do not plan to return to their pre-pandemic habits of dining in restaurants within the next six months.Convenient off-premises dining has emerged...Read More

Little Caesars Welcomes New Recruits With VIP ExperienceLittle Caesars is making new store hires an offer they can't refuse and one that only the Detroit-based global pizza chain can offer. New employees hired at Little Caesars metro...Read More