General Mills is a leading, global food manufacturer. For 150+ years, the brand has pioneered the food industry. Since its founding, the brand has built a footprint of 100+ brands in 100+ countries. Throughout this growth, General Mills focuses on...Read More

BharatPe Group, one of India’s fintech leaders, will rebrand PAYBACK India, the country’s largest multi-brand loyalty program. The new program will be called Zillion and is designed to broaden the loyalty program’s audience. ...Read More

Giant Eagle Introduces “Price Lock” Savings on 800 Products Giant Eagle, Inc. announced a new “Price Lock" feature on a list of 800 products across its portfolio of brands. The Price Lock will reduce and control prices...Read More

Brands looking to consistently engage their audience and build emotional loyalty cannot rely on a “batch and blast” messaging strategy. Whether you reach customers through email, in-app, social media, or via remarketing, marketers need...Read More

In today's ever-changing customer loyalty landscape, brands are seeking to revamp or enhance their loyalty efforts, while better understanding their customers. Jebbit, a SaaS platform specializes in interactive consumer engagements, such as...Read More

As a loyalty technology supplier, Idomoo is redesigning video in the workplace. Over the past 10 years, the company has worked with some of the largest brands in the world. As brands continue to invest in video on the B2B side and data-driven...Read More

Nextdoor Adds Generative AI to Drive Conversations Nextdoor will add generative AI throughout the neighborhood network platform to increase positive interaction between users. Partnering with OpenAI’s ChatGPT, Nextdoor will use the...Read More

Playing on the idea of exclusive clubs and offering, Archer Roose launched the Elizabeth Banks Book Club, using humor to inspire customer loyalty and engagement. The wine brand — famous for upsetting the industry with wine in a can &mdash...Read More

Although 2022 was a stable year for retail, UBS is anticipating that 50,000 stores in the US are expected to close by 2026. At the same time, it is projected that ecommerce sales will grow to...Read More

Chase Bank and Amazon announced new benefits and features for the co-branded Amazon Visa card. Cardholders will have increased options to earn cash back and chances to earn and redeem rewards daily. Chase and Amazon will rebrand the cards to...Read More