We get asked all the time, “Are loyalty and points synonymous?” And while points have become the loyalty standard—customers know what they are, they are simple and easy to understand, and reward customers—we find a points...Read More

Popular doughnut destination Krispy Kreme® is moving to a rewards program that will allow its members to earn points more quickly while making redemption even easier. The brand offered existing and new members special perks—like a  ...Read More

Allegiant Travel Company Listed as Top Travel Company in J.D. Power Report  J.D. Power’s 2024 North America Airline Satisfaction Study listed Allegiant Travel Company as a top airline—coming in third—and the number one...Read More

In the world of marketing, postage is often an overlooked aspect of the process. However, the way you handle postage can have a significant impact on the efficiency and success of your marketing campaigns. With the ever-changing...Read More

Fan Outfitters Targets Local Sports Fans with Rapid Expansion and Personalization  Fan Outfitters is swiftly expanding its presence across the U.S., aiming to cater specifically to local sports enthusiasts. With a unique hyperlocal...Read More

Hilton Grand Vacations Inc. (HGV), renowned for its vacation offerings and experiential travel, unveiled its celebrity lineup for its 2024 Vacation Brand Ambassadors. The roster includes legendary golfer Annika Sörenstam, singer and actress...Read More

SheerID is an identity verification company serving commerce brands and working with globally recognized names like Walmart, Target, Nike, T-Mobile, AT&T, Spotify, and YouTube. The SheerID verification platform is built on a foundation of 200K...Read More

Advance Auto Parts Offers Rewards Program Members a Chance To Win NASCAR Race Experience  Advance Auto Parts, in partnership with NASCAR, the NTT INDYCAR SERIES, and the Indianapolis Motor Speedway, is offering its Speed Perks loyalty...Read More

In a new campaign launched by omnichannel women’s apparel retailer J.Jill, Inc., customers are promised an improved shopping experience, whether shopping online or in-store. The campaign, One Wardrobe. No Limits., recognizes women’s...Read More

Pottery Barn Teen Transforms Dorm Shopping and Customer Experience with Enhanced Digital Tools  Pottery Barn Teen, a Williams-Sonoma, Inc. portfolio brand, unveiled an expanded dorm collection, advanced digital tools, and an improved...Read More