Which is the Greatest, the 5 Cent, 10 Cent, Loonie or Toonie? 5 Ways to Evaluate What Your Customer Loyalty Program is Worth

We’re all for Loyalty. We’re all about it as “The Customer Engagement Experts”! The fact is, to be truly successful, companies today must recognize the importance of customer engagement. Building customer loyalty through key initiatives is imperative in today’s marketplace – whether explicitly by offering their consumers some form of customer loyalty program – Esso Extra, Club Sobeys, Scotiabank SCENE – or implicitly, by constantly raising....