LISTEN TO THIS ARTICLE
0:00 / 0:00

A still from The Imitation Game.   This is the last of four articles on the Enterprise Marketing Platform (EMP). In my previous blog, I explained why content management is the heart of the EMP. I would like to … no, I need to finalize my series of blogs on the Enterprise Marketing platform by reconfirming the statement that Digital Transformation really does need an Enterprise Marketing Platform. There has been some criticism on....