Last week, we introduced the idea of getting content fit where Ian Truscott, SVP of Content Strategy here at Tahzoo talked about what exactly that means and how to determine if your content marketing strategy needs to shape up. We have developed a six point “fitness plan” that can be used to guide a company in the right direction when it comes to developing/executing their content marketing strategy. You can take a look at that here and start whipping your company into....