Vending Industry to Use Loyalty Programs to Build Customer Engagement

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Traditional cash-based industries, such as the vending industry, might be headed toward a cashless system punctuated by loyalty programs driving customer engagement. USA Technologies (USAT) hopes that is the case. Last week USAT launched what it claims is the largest mobile payment and loyalty program for the U.S. vending industry. The USAT mobile payment and loyalty program will integrate USAT's installed base of more than 100,000 NFC-enabled cashless payment terminals with Isis' SmartTap™ mobile commerce....

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