KIRKLAND, Wash.—Mobile marketing and advertising leader Hipcricket, an Augme Technologies, Inc. company (OTCBB: AUGT), today announced that Kikkoman has selected its platform to power a holiday-themed mobile marketing campaign that highlights the use of Kikkoman’s soy sauce in brining a turkey for additional flavor and extra juiciness.
Consumers can text the word “BRINE” to 30333 to receive cooking tips and a coupon from Kikkoman. The mobile call to action is being promoted through in-store advertising where Kikkoman....