A Consumer Loyalty Program with Little or No POS Change for Merchants
LOUISVILLE, Ky.—Ceridian Stored Value Solutions (SVS) announces the release of an innovative card-based consumer loyalty program, SVS Easy Loyalty. Easy Loyalty allows merchants the opportunity to launch a loyalty program with little or no change to their point of sale, using existing SVS gift card integration. Easy Loyalty is a fast, effective way for SVS clients to launch a loyalty program that drives incremental spending from existing customers, and acts as a new customer acquisition tool.
Easy Loyalty rewards consumer purchases with points, and converts points to a cash balance for use in-store. Easy Loyalty boasts features that include easy-to-use program reporting, a hosted consumer web site and customer support, and real time points based rewards. Easy Loyalty is an exclusive SVS product providing the tools to launch a loyalty program with little effort, and is a complimentary addition to the portfolio of SVS products and services, including:
- Retail Gift Cards
- VISA/MasterCard Prepaid Debit Cards
- Incentive Programs
- Promotional Cards
- E-commerce Solutions
- Inventory Management
- And more…
“SVS is pleased to announce the first of several loyalty program releases scheduled for 2011,” said Ralph Rolen, SVS executive vice president and general manager. “Easy Loyalty maximizes our client’s investment by leveraging existing SVS point of sale integration and minimizes the start-up work for clients.”
About Ceridian Stored Value Solutions (SVS)
With nearly twenty years of experience in the prepaid industry, SVS is a pioneer and premier one-stop provider, serving marquee household brands from around the world. SVS is committed to delivering innovative card based solutions to meet the growing needs of multiple industries. As a leading provider, SVS manages more than five hundred million card products and processes over one billion transactions annually. SVS is based in Louisville, KY, and is owned by the Minneapolis-based Ceridian Corporation. For more information, visit us online: www.storedvalue.com