Bob Daly, Senior Vice President of FlexPerks Rewards & Loyalty Operations for U.S. Bank−the fifth-largest commercial bank in the U.S.−is thrilled about the bank’s new mobile FlexPerks Rewards Visa Card benefit: Real-Time Rewards.
Daly shared with Loyalty360 that he believes Real-Time Rewards, a patented process that uniquely streamlines the redemption experience, will increase customer loyalty exponentially.
“Real-Time Rewards enhances the card member experience tenfold,” Daly explained. “We....