Metro Inc. is launching a new loyalty program in its grocery and drugstore locations throughout Quebec, Canada. Metro will introduce the program — called Moi — in its network of stores including Metro, Super C, Première Moisson, Bruney, and Jean Coutu.
The new Moi program will replace the previous metroi&moi loyalty program and will withdraw its Quebec locations from the Air Miles program. Metro locations in Ontario will continue to use Air Miles.
"For customers, it's an opportunity to get points....