Loyalty360 Reads: Lidl Launches New App-Based Loyalty Program, Major Brands Lead Loyalty Program Rankings, and Loyalty Programs Influence Online Shopping in U.S.

Lidl US Rolls Out New Points-Based Loyalty Program  Key takeaways:  Lidl Plus will replace myLidl, which is scheduled to end June 30.  Shoppers will earn points through purchases rather than unlocking preset rewards at specific spending levels.  Members will gain access to personalized coupons, exclusive pricing and paperless receipt options.    Lidl US has launched Lidl Plus, a new app-based loyalty program that will replace myLidl as the grocer works to....