Loyalty360 Reads: July 25: Macy’s Launches New Small-Format Stores, Hilton’s First Global Brand Platform, and More
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Macy’s Announces Small-Format, Off-Mall Stores Macy’s announced the company will open four new off-mall, small-format stores this fall. The locations will include Market by Macy’s, a smaller store that offers a curated assortment of fashion trends, as well as the first-ever dual Market by Macy’s and Macy’s Backstage off-price location. The company is focused on repositioning its physical store footprint to better serve its customers and effectively support omnichannel market sales growth. Macy’s....

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