Avianca’s LifeMiles Crowned Top Airline Loyalty Program in Latin America
LifeMiles, Avianca’s loyalty program, has been named the Best Airline Loyalty Program in Latin America by Point.me, a global travel rewards platform that evaluates more than 59 programs worldwide. The recognition highlights LifeMiles’ strong performance in areas like mileage accrual, redemption value, and customer experience, further cementing its reputation as the region’s most awarded program.
In 2025, LifeMiles expanded its offerings with premium services such as three new VIP lounges, over 400 partner connections, and new credit card benefits for both individuals and businesses. The program also hit record-high redemption levels, with more than 4,800 travelers redeeming miles daily in July, underscoring members’ engagement and trust.
LifeMiles continues to broaden its value through elite member perks like priority boarding and exclusive experiences, along with flexible earning and redemption options across 1,300 destinations, hotels, car rentals, and retail partners. With 23 international awards in the past 13 years, the program reaffirms its leadership in loyalty, enabling members to turn miles into meaningful travel and lifestyle experiences.
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DSW Partners with Epsilon
DSW (Designer Shoe Warehouse) has teamed up with Epsilon to launch a new self-service retail media network called Front Row Connection, aimed specifically at footwear and accessory brands. The idea is to let brands use high-impact placements, such as sponsored product ads and banners, on DSW’s digital “shelf” to improve discoverability, connect with customers, and build loyalty.
The technical backbone of Front Row Connection includes AI-powered identity resolution and omnichannel attribution. That lets advertisers better link ads to individuals, reach consumers both on and off DSW’s owned channels, and measure outcomes more effectively. The goal is to combine relevant, personalized ad delivery with accurate performance tracking so that brands can promote everything from new arrivals to perennial best-sellers with clarity on ROI.
More broadly, this move reflects the maturation and widening scope of the retail media network space. While earlier big players have mostly been grocers and “big box” retailers, more niche and category-specialized retailers like DSW are now entering the space.
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Chicken Salad Chick Grows “Cookies for a CURE” Campaign
Chicken Salad Chick is continuing its commitment to fighting childhood cancer with its 2025 “Cookies for a CURE” campaign, running throughout September in partnership with Atlanta-based nonprofit CURE Childhood Cancer. The promotion features a Lemon Burst Buttercream Cookie, with proceeds from every sale benefiting pediatric cancer research and family support services.
At its 2025 franchisee conference, the company presented CURE Childhood Cancer with a $330,000 donation, generated through both the annual Giving Card program and proceeds from previous Cookies for a CURE promotions. Since establishing its foundation in 2017, Chicken Salad Chick has donated over $2 million to fight childhood cancer and combat food insecurity in the communities it serves.
With more than 310 locations, the company is leveraging its growth to amplify this year’s campaign and extend its reach. The lemon-themed cookie, symbolizing the gold ribbon for pediatric cancer awareness, serves as both a fundraising tool and a visible reminder of the brand’s dedication to making a difference.
Learn more here.