Domino’s Pizza launched its Piece of the Pie Rewards loyalty program during the fourth quarter of 2015, and company officials never forget their devout customers.
This week, Domino’s Pizza is giving its loyalty program members a special perk: Double the points on every online order of $10 or more placed through April 16.
Steve Kennedy, director of loyalty for Domino’s Pizza, told Loyalty360 that the loyalty program has grown quickly and has evolved into a great platform for building brand engagement with customers.
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